We'd like to congratulate Noel Vaughan, our managing director at Pinnacle Life on achieving this excellent milestone.
Noel launched Pinnacle Life on 23 July 1998 as the first specialist life insurance company to offer policies direct to consumers over the phone. Established as a highly efficient business, Noel offered life insurance policies at 20% lower cost than the rest of the market, a proposition that continues to be offered by Pinnacle Life today.
On the strength of this simple consumer value proposition, Noel delivered steady, profitable growth every year since inception along with a reputation for delivering the best value life insurance in NZ backed by quick, personal service. Along the way, Pinnacle Life has enjoyed a superb working relationship with both DraftFCB (advertising) and Hannover Life Re of Australasia (reinsurance) and these relationships have contributed significantly to Pinnacle Life's success.
Last year Pinnacle Life took a further step forward becoming the first life insurer in the world to offer instant, underwritten life insurance direct-online to consumers, culminating in its winning a prestigious international media award for the design of its website.
Establishing a successful life insurance company from scratch is no mean feat and certainly not for the faint hearted. Noel can be extremely proud of what he and Pinnacle Life have achieved.