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Less than 24 hours left on Earth... how about Rapture Insurance?

Hands up all those who believe the Rapture will happen tomorrow?

A lot of people are talking about the Rapture taking place on 21 May 2011… a prediction made by 89-year-old Harold Camping, a retired civil engineer from California who founded a religious movement called Family Radio Worldwide and has been broadcasting his prediction around the world.

The 'Rapture' is the belief that Christ will bring the faithful into paradise prior to a period of tribulation on earth that precedes the end of time. My limited understanding of this is that several million people will instantly ascend to heaven on 21 May 2011, leaving the rest of us (I’m assuming I’ll be in the overlooked group) to our own devices, to face this hell on earth.

But what I’m beginning to wonder is whether or not the life insurance industry has missed a major opportunity – insuring people and their families against the financial risk of the Rapture.

Welcome to "Rapture Insurance"!!

I mean, to all intents and purposes, if you are one of those people chosen for the Rapture, you’re possibly going to leave some or all of your family financially devastated. And that’s exactly what life insurance is for.

If we in the 'life industry' were thinking on our feet, we’d have designed Rapture Insurance; insurance that takes care of your family after you’re raptured away to heaven.

From the insurance industry’s perspective, rapture insurance would be the ultimate insurance gamble. (Dare I say it... it's like earthquake insurance).

You see, if the Rapture doesn’t happen (unlikely because we all know it will) then all insurance companies would stand to make an untold fortune. On the other hand, if the Rapture does take place (as we all expect), then insurance companies would have a hell of a time paying all those claims… no pun intended :-)

It’s not too late.

If you’re really worried you’ll be in heaven by sundown tomorrow, go to www.pinnaclelife.co.nz and get life cover in just 10 minutes. You never know.